Download PDF by Richard Denny: Communicate to Win (2nd Edition)

By Richard Denny

ISBN-10: 0749444355

ISBN-13: 9780749444358

Communique and motivation are crucial for company survival--learning the abilities and strategies to enhance either is rarely time wasted. In speak to Win, British education guru Richard Denny indicates how an individual can flip a dream of good fortune into truth. utilizing his inspirational variety, he finds the secrets and techniques of profitable communique. This moment version comprises much more sound and useful suggestion on each element of industrial and private verbal exchange. It comprises new insights into how physique language impacts snapshot, the way to behavior sturdy conversations and the significance of constructing listening abilities. there's additionally info on sturdy presentation talents and suggestion on how you can deal with interviews.

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Additional resources for Communicate to Win (2nd Edition)

Sample text

Now, your first reaction is probably one of irritation at the assistant’s ignorance and lack of help. But when you think about it, the initial fault lies with the store’s manager, for his or her failure a) to communicate with the assistant, and b) to teach that assistant how to communicate with customers. ’ As it is, there has been a complete lack of communication between management and staff, which in turn has been passed on to the customer, and which might easily lead that customer to take his or her custom elsewhere in the future.

Salesman B has not only sold his company, he has sold himself. Because he has shown an interest and displayed a personal touch, people like him and can relate to him. His interpersonal communication has been excellent. The same principle applies to someone being interviewed for a job. As well as answering questions, it is important to ask them, to show an interest in the company one hopes to be working for. Here are a few examples of questions that show this interest: ■ ■ ■ ■ ■ What sort of training do you provide?

There is a big difference between advising and telling. The person giving the instructions (or in Sir John’s case, possible solutions) has to command the respect of the people under him or her in order to get the desired results. The best leaders lead by example, but leadership also involves the giving of instructions. So ask, or advise, don’t tell. Telling, demanding, ordering – call it what you will – is more than likely to get people’s backs up, so that they will do the job grudgingly and with the minimum of effort.

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Communicate to Win (2nd Edition) by Richard Denny


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